Privacy Policy
Privacy and Cookies
This privacy policy sets out how Yorkshires Finest Pet Food uses and protects any information that you give Yorkshires Finest when you use this website.
Yorkshires Finest is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.
Yorkshires Finest may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.
What information we need
Yorkshires Finest will be the controller of the personal data you provide to us. We only collect basic personal data, which includes your name, email address and telephone number.
What we do with the information we gather
We require this information to understand your needs, and in particular for the following reasons:
- We may use the information to improve our products and service.
- We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
- From time to time, we may also use your information to contact you for market research purposes. If you have given us consent to do so we may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.
Your information is not shared with any third party and we will remove your data at any time if you contact us and withdraw your consent.
Competitions, surveys and promotions
How we use your responses to surveys, competitions and promotions Why?
Run the survey, competition or promotion We’ve got to do this to perform our contract with you – if we can’t use your entry, you can’t possibly win! As always, any data given will be kept in a secure environment and not shared with any third party.
Security
We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.
Keeping your information
We’ll hold on to your information for as long as necessary to provide the services either in newsletter sign up or entering a competition. By entering a competition you have the option to sign up to our newsletter to be informed of future competitions – you can opt in and out of this marketing correspondence as you wish; there are subscribe boxes and unsubscribe options on the email, however you can also contact us at any point to remove your details from our database. If reasonably necessary or required to meet legal or regulatory requirements, resolve disputes, prevent fraud and abuse, or enforce our terms and conditions, we may also keep hold of some of your information as required, even after it is no longer needed to provide the services to you.
How we use cookies
A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences. We use traffic log cookies to identify which pages are being used. This helps us analyse data about webpage traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.
Overall, cookies help us provide you with a better website by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.
Links to other websites
Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.
Controlling your personal information
You may choose to restrict the collection or use of your personal information in the following ways: 1) Whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you consent to the information to be used by anybody for direct marketing purposes. 2) If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time.
We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.
If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible at the above address. We will promptly correct any information found to be incorrect.
What are your rights?
If at any point you believe the information we process on you is incorrect you request to see this information and even have it corrected or deleted. If you wish to raise a complaint on how we have handled your personal data, you can contact our Data Protection Officer who will investigate the matter.
If you are not satisfied with our response or believe we are processing your personal data not in accordance with the law you can complain to the Information Commissioner’s Office (ICO).
How to contact us:
We’d love to hear from you! Whether you have questions or feedback about our privacy policy, would like us to stop using your information or want to exercise any of your rights set out in this privacy policy you can contact our customer service team:
Yorkshires Finest Pet Food
35 Leeming Lane,
Leeming Bar,
DL7 9RR
Or ring us on: 07803825495 / 01677427856
